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International Business

About the Course

Curriculum:

  1. International Business Fundamentals: Core courses in international business cover topics such as global business environment, international trade theories, foreign market entry strategies, and cultural dimensions of international business. Students gain an understanding of the complexities and challenges of conducting business across borders.

  2. Cross-Cultural Management: Studies in cross-cultural management focus on understanding cultural differences and their impact on business practices, communication, negotiation, and leadership styles. Students learn to navigate cultural diversity and adapt their management approaches accordingly.

  3. Global Marketing: Courses in global marketing cover the development and implementation of marketing strategies in international markets. Students learn about market research, product adaptation, pricing strategies, distribution channels, and promotional tactics for global audiences.

  4. International Finance: Studies in international finance explore the principles and techniques of managing financial resources in a global context. Topics may include foreign exchange markets, exchange rate risk management, international investment, capital budgeting, and multinational financial management.

  5. Global Supply Chain Management: Courses in global supply chain management focus on managing the flow of goods, services, and information across international borders. Students learn about logistics, transportation, inventory management, sourcing, and supply chain coordination in a globalized economy.

  6. International Business Law: Studies in international business law cover legal frameworks governing international trade, investment, contracts, intellectual property rights, and dispute resolution. Students learn about the legal risks and compliance requirements of operating in different countries.

  7. Global Strategy and Entrepreneurship: Courses in global strategy and entrepreneurship explore strategic management principles and practices for competing in international markets. Students learn about entry mode strategies, competitive analysis, strategic alliances, and international entrepreneurship opportunities.

  8. Language Studies: Many programs include language studies as part of the curriculum to develop students' proficiency in one or more foreign languages relevant to international business.


Career Opportunities:

  1. International Business Consultant

  2. Global Marketing Manager

  3. International Trade Specialist

  4. Export/Import Manager

  5. International Financial Analyst

  6. Supply Chain Manager

  7. Global HR Manager

  8. International Business Development Manager

  9. Global Operations Manager

  10. International Sales Manager


Overall, BS International Business prepares students for careers in various aspects of global business management, equipping them with the knowledge, skills, and cultural awareness needed to succeed in the increasingly interconnected and competitive global marketplace.

Location

Bydgoszcz,
Poland

Duration

3 Years

Estimated Annual Tuition Fee

EUR 2,000 to EUR 2,500

Degree

Bachelors

COURSE:

International Business

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