

International Tourism & Hospitality Management
About the Course
Curriculum:
Tourism Management Fundamentals: Core courses in tourism management cover topics such as tourism planning, destination management, tourism marketing, sustainable tourism, and tourism policy. Students gain an understanding of the tourism industry and its impact on local economies and cultures.
Hotel Management Principles: Studies in hotel management focus on hotel operations, including front office management, housekeeping management, food and beverage management, revenue management, and guest services. Students learn about hotel operations, customer service, and hospitality management best practices.
Hospitality Industry Internship: Many programs require students to complete an internship in the hospitality industry, where they gain practical experience working in hotels, resorts, restaurants, travel agencies, or tourism organizations.
Cross-Cultural Management: Courses in cross-cultural management explore the cultural dimensions of international tourism and hospitality operations. Students learn to communicate effectively and work with diverse teams and guests from different cultural backgrounds.
Event Management: Studies in event management cover the planning, coordination, and execution of events such as conferences, conventions, weddings, and festivals. Students learn about event logistics, budgeting, vendor management, and risk management.
Hospitality Finance and Accounting: Courses in hospitality finance and accounting cover financial management principles and practices specific to the hospitality industry. Students learn about budgeting, cost control, revenue management, and financial reporting in hotels and tourism businesses.
Tourism Policy and Planning: Studies in tourism policy and planning focus on the development and implementation of tourism policies, regulations, and strategies at local, national, and international levels. Students learn about destination management, tourism infrastructure, and sustainable tourism practices.
Hospitality Marketing and Sales: Courses in hospitality marketing and sales cover marketing strategies and techniques for hotels, resorts, and tourism businesses. Students learn about branding, advertising, digital marketing, sales techniques, and customer relationship management (CRM) in the hospitality industry.
Career Opportunities:
Hotel Manager
Resort Manager
Restaurant Manager
Event Manager
Tourism Manager
Travel Consultant
Revenue Manager
Marketing Coordinator
Guest Services Manager
Tour Guide
Overall, BS International Tourism and Hotel Management prepares students for careers in various sectors of the hospitality and tourism industry, providing them with the knowledge, skills, and global perspectives needed to succeed in this dynamic and rapidly growing field.
Location
Bydgoszcz,
Poland
Duration
3 Years
Estimated Annual Tuition Fee
EUR 3,800 to EUR 4,000
Degree
Bachelors
COURSE: